Improving communities through sport

How Does Sports or Recreation Facility Management Work?

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Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  One might assume that the driving factor getting families to travel the country to visit a facility would be the quality of the facility and the number of amenities. Both of those things are critical, but arguably the most important factor is the […]

The Importance of the Venue Planning Process

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Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Venue planning is a lot like arranging a wedding’s seating arrangements. It may seem like a simple task at first, but once you get started you realize just how much thought and effort needs to go into it to get a good result. […]

Innovations in Youth Sports Venues

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Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Renowned economist Theodore Levitt once said, “Creativity is thinking up new things. Innovation is doing new things”. It takes a creative person to think up an innovative idea and it takes an innovator to implement the creative idea, but if you are neither […]

Why Old Malls are Becoming New Sports Complexes

Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  They had a good run, but with the rise of online shopping paired with the challenges that the COVID-19 pandemic created for retail spaces, malls struggle to remain profitable. This is terrible news for teenagers and anyone with an Auntie Anne’s addiction, but […]

Common Pitfalls in the Development Process of a Sports Facility

Guest post written by Cameron Connelly, Content Marketing Intern, The Sports Facilities Companies.  Bringing a youth sports facility to your community can be incredibly rewarding, however, it’s not without its challenges. There are many steps and decisions that need to be made throughout the process. If any are done incorrectly, it can greatly delay the success […]

Converting Spaces Into Parks and Recreation Centers

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Throughout the height of COVID-19, much like countless businesses and other industries, many parks and recreation departments faced a decline in revenue. However, the pandemic also brought awareness to the importance of health. This has given parks and rec departments of all sizes the opportunity to come back stronger than before, and they aren’t stopping […]

How Immersive Attractions Boost Revenue for Sports Facilities

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When people visit sports facilities like yours, they usually expect their experience to focus on sports, which makes sense. But you can offer so much more to help boost revenue and bring in new customers. Sports complexes can take advantage of the kinds of attractions and offerings found at traditional family entertainment centers, such as […]

How to Maximize Your Facility’s Revenue Potential

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Flexibility in venue operations has always been central to a facility’s success but the last 18+ months have taken the importance of space allocation and diversifying revenue streams to a new level. As the entertainment and education industries begin their economic recovery from the COVID-19 pandemic, many are already planning how they can elevate their […]

A Look Inside Spalding’s Game Changing Team

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When selecting a company to help take your project from a dream to reality, you want to make sure you are choosing the best partner. American Athletic, Inc. (“AAI”) & Spalding® are reputable brands in the sporting goods market that are known for their longevity, quality, and commitment to excellence. AAI & Spalding’s professionalism can be […]

Climbing From Olympics to Family Activation

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Climbing continues to be one of the fastest growing sports around the world and has been a great way for families to be active together.  The sport we all watched on TV may look very specialized, with super fit humans muscling their way up climbing walls.  But, like all sports in the OG, these athletes […]

The Impact of Active Entertainment on Family Entertainment Centers

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The “experience economy phenomenon” was first mentioned in the early nineties and has gained tremendous momentum, enhanced by social media and the culture of sharing. From food photographs to Instagram stories of wacky vacations, YouTube videos of flash mobs, TikToks of gigantic music festivals, or even performative gaming – the last decade is all about […]

How to Create Great Programming for Community Recreation Centers

Ensuring there is great programming opportunities within your community recreation center is essential to its success. Great programming not only meets the needs of consumers but helps to connect residents with your brand and further develops a loyal customer base. Here are the steps to creating great recreation center programming:  https://youtu.be/Hsi-5Sk5PaU Understand Community Needs To […]

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